Our Story


Thanks for checking us out.  We think we are just like you – in search of the uncrowded wine tasting experience where you can taste the wines right at the vineyard they were grown in, talk to the winemakers, and enjoy some beautiful scenery and art.  And of course taste some amazing wines. 

That’s why we are committed to “Staying Small”!

We don’t think anyone really enjoys big crowds, especially when trying to relax. This certainly became evident after the last few years.  Our hope is your experience here will make a lasting memory both during your visit and when you enjoy our wines back home.  We want Potter’s Vineyard to be that kind of place. 

Being very small also allows us (the winemakers) to talk to everyone as we strive to know your name and treat you just like we would want to be treated at a very small vineyard and tasting room. 

Depending on your individual interests, we would love to talk with you about our LIVE Certified, Salmon Safe, Bee Friendly Farming, and Organic practices in the vineyard; or our uncompromising wine making practices; or even how we make our own art; or if you just want to relax on your own that’s great as well. Our real goal is to leave you with a memorable experience that brings you and your loved ones closer together!

Of course none of this would be possible if we didn’t make great wine. The wines from our vineyard have recently been scoring upwards of 95 points.  And the critics have enjoyed them as well giving us high scores, Gold, Double Gold and recently Platinum Awards from the local competitions.  All this from a winery that produces less than 1,000 cases annually.

Beautiful wines, vines and art in the gallery will make your visit enjoyable and relaxing.

Appointments are every 1 hour and 15 minutes from 11 – 5 pm and we give you lots to room for your stay. Please book your appointment today (by clicking Visit on the Home Page) – it will be great to see you again or for your very first visit. Thanks for your support.  


“The greater danger for most of us lies not in setting our aim too high and falling short; but in setting our aim too low, and achieving our mark” Michelangelo. 

Michelangelo has had a big influence on The Potter’s Vineyard. It was after a trip to Italy in 2011 when Bill and Sandy saw Michelangelo’s work one day and the next day were in the home of Italian winemakers. It was not ironic that the next year Bill and Sandy met Laura Volkman, who’s premier wine club was named the ‘Michelangelo’ or M-club.

A partnership was formed where Laura taught Bill the 1,000 steps of growing and making premium Pinot Noir wine…the outcome of which is ‘this place’ where you can relax in the vineyard, savor the tastes, and learn all about it during your visit here.

From Tigard, Oregon, Bill and Sandy purchased Laura Volkman’s estate vineyard in September, 2012. Bill brought his 35 year career in the nutritional sciences and Sandy provides the inspiration gained from her Italian heritage of good food and family dinners with wine made by her Grandfather. Their passion for handcrafted old-world style wines will be in every bottle made from this limited production, boutique vineyard. Bill and Sandy (and Terra) can’t wait to welcome you home.

Sandy and Bill with their dog Terra
Man holding bottle next to bottling line

Art Roberts | Assistant Winemaker Consultant

Art began to take notice of wine in the 1970s, but only after splitting a case of early 70’s vintage Louis Martini red with his future wife in 1984, was he hooked. 

Soon he discovered that the smaller family-run wineries are where the wine is still made in small, affordable batches and these became his favorite wineries to visit. 

Making wine with Bill and Sandy is not like the fantasy pictures on wine magazine covers. It’s labor intensive and complex; a fusion of hard work, science, and, truly, art. 

Woman enjoying wine in deck chair


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Gretchen is an amazing Tasting Room ‘friend’ you will always remember. She ‘works for wine’ as she loves to tell you, but because she has been involved in every facet of our business, she knows the wines very well and loves to take you through the flight. She loves all the wines and will help you find just the right pairing for your dinner.

Melinda and Eric in the vineyard


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Melinda and Eric are Bill and Sandy’s kids. Melinda helps in the Tasting Room, during Events and is a huge help during harvest.

Eric also helps with Events, during Harvest and is our newest official employee handling Technology Support. He will help you navigate the website. redeem Loyalty Points and is an expert at helping Grandma with paper jams in the printer. 

Dog next to the vineyard


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Terra is our newest employee “the greeter”. She is a Yellow English Lab that loves entertaining people with her tricks and leg rubs. Ask Bill to help her show you her ‘roll over trick’ for a healthy treat. She is working on her Master of Wine Bark and is in training to drive the tractor to help with bird netting. 

Greg holding a doormat that says


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Greg has had a long standing presence at Potter’s.  He started buying wine made by the original owners.  He then became one of our first Wine Club Founding Members and has even presented during some of our tasting events.  He recently took on the job of Vineyard Assistant and just finished his first vintage of assisting in the winery.  He depicts the essence of our vineyard with his amazing work ethic and ability to take on any task to keep the vineyard grounds looking beautiful.  You can find Greg in the vineyard or in the tasting room enjoying a flight with his dear wife Fiora.   

Cindy in the vineyard


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Cindy is another long-time wine club member who recently joined our team. Cindy has been working as a tasting room associate and knows and loves our wines very much, so when we needed help she was a perfect addition. Look for her at special events or on a quiet day when she is studying up on the nuances of our Barrel 17 Select Estate Pinot Noir. 

Join Us

14725 NE Quarry Rd,
Newberg, OR 97132


Key Links

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Wine Club



More Information

Trade & Media Resources
Chehalem Mtns Winegrowers

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Salmon Safe logo
Bee friendly farming logo

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